icon

Upsell and Cross-sell Techniques Training

BOOST REVENUE—NO COMPLEX SALES NEEDED

Unlock every client’s full potential.

Apply for a free upsell/cross-sell strategy review

Hidden
Hidden
Hidden
Hidden
Hidden
image

WHEN DO YOU NEED AN UPSELL/CROSS-SELL TRAINING?

  • Do your managers fail to offer extra solutions?
  • No clear strategy for growing average check?

  • Upsell/cross-sell happens rarely or by chance?

  • Do managers feel pressure offering add-ons?

  • Does your CRM miss opportunities for offers?

  • Unsure which items to bundle for cross-sell?

  • Are competitors already using these strategies?

If you answer ‘yes’ to any, it’s time for a system.

WHAT DOES UPSELL/CROSS-SELL TRAINING DELIVER?

Upsell and cross-sell aren't just scripts—they build a culture of growth. Your team gains strategies to boost revenue with value, not pressure.
01
icon

INCREASED AVERAGE CHECK

Practical upsell and cross-sell scenarios boost every purchase’s value from month one.

02
icon

PERSONALIZED OFFERS

Create bundles and package deals for segments—your offer is always relevant and timely.

03
icon

CLIENTS FEEL CARED FOR

Managers only offer truly helpful additions—clients sense care, not pressure, and buy more.

Request a free audit of your sales department today.

ADVANTAGES OF CORPORATE UPSELL/CROSS-SELL TRAINING

icon
Training is tailored solely to your team—with no outsiders or distractions.
icon
All materials and recordings remain with your company for ongoing use
icon
The program adapts for your product and client specifics.
icon
Flexible format: online/offline, at your chosen time, fully coordinated with your schedule.
Watch a short video testimonial about working with us

HOW IS UPSELL/CROSS-SELL IMPLEMENTED?

icon
1

DIAGNOSING PROCESSES

Collect communication, product, and client data; find barriers to additional sales.

icon
2

STRATEGIC DESIGN

Develop scenarios for upsell/cross-sell, personalize packages, and design scripts for client types.

icon
3

MEASURING BASELINE METRICS

Analyze current average check, frequency of cross/upsell before training.

icon
4

TRAINING & PRACTICE

Conduct workshops and roleplays, analyze key cases, and develop a motivational system.

icon
5

SUPPORT & ANALYTICS

Track results live; adapt approach with each batch of feedback.

icon
6

RECORDING RESULTS

Compare post-implementation metrics, prepare reports, and offer next-step recommendations for scaling.

ABOUT US

Raketa prodazh specializes in building effective sales departments using proven tools, methodologies, and top-tier management for small and medium-sized business owners. We offer turnkey sales department development tailored specifically to your business.

With over 8 years of experience, we’ve built 208 sales departments and gained expertise across 14+ niches.

Our clients see an average turnover growth of +35%, and we improve conversion rates by 5% to 86%. Our largest achievement? A 10 907 403$ increase in monthly turnover after just 4 months of work.

We have successful case studies with Mitsubishi, NaftoGaz, Kommunar, Yamaha, Worksection, Leeloo.ai, and other industry leaders.

Beyond Ukraine, we build fully operational sales departments and scale sales for businesses in the USA and Europe.

Over 2000 deals
icon
Upsell & cross-sell strategies tailored to your business
icon
Implement scenarios, documentation, and analytics for additional sales
icon
Train your team for market specifics and buyer psychology
photo
KATERYNA
CHABANOVA

COMPANIES WE’VE WORKED WITH

WHAT OUR CLIENTS SAY

It’s like switching from a scooter to a car with an on-board computer. High speed solutions, team functions distributed efficiently. We adapted to new tools and received not only expertise but a partner as well.

image
Alexander Podenny
Head of Sales Department

Attended Kateryna’s training, we did a pilot project. Result: +15-30% sales. Loved the systematic approach, Kateryna’s attention to detail, and energy. No fluff, promises kept, business adaptation. Gained more than expected.

image
Denis Drach
Executive Director

The task was solved easier than planned. A system of documents, reporting, and control tools were created. Felt like gaining a highly expert partner fully immersed in the project.

image
Elena Mirza
Managing Partner at

Increased sales by 32% after one month and 18% after the next one. Systematic approach and clear process understanding. Detailed explanations, new ideas, technical CRM support. Working with a strong, experienced consultant.

image
Michael Falk
Founder of


RECENT CASE STUDIES

Children's Crib
Manufacturer
INGVART
TASK:

Increase retail sales by at least 30%.

01
ACTIONS:
  • Implemented sales reporting
  • Set sales plans
  • Introduced mandatory cross-sales
  • Tied financial motivation to results
  • Changed part of the team
  • Segmented sales by traffic channels
  • Introduced marketing campaigns
RESULT:

218% retail turnover increase in 2 months, 40% average check increase.

Car Dealership
MITSUBISIHI MOTORS
TASK:

Increase monthly car sales from existing traffic.

02
ACTIONS:
  • Improved CRM
  • Calculated and built sales funnel
  • Implemented sales reporting
  • Set funnel stage goals
  • Trained sales director on key metrics
  • Created test-drive closing scripts
  • Introduced call evaluation checklists
  • Controlled call quality
RESULT:

25% increase in car sales conversion after 3 months, 133% target overachievement.

Solid Fuel Boiler Manufacturer, VITYAZ
TASK:

Set up retail sales channel from Facebook lead generation.

03
ACTIONS:
  • Sales training, implemented sales reporting
  • Built lead source funnel
  • Scripted lead processing from Facebook
  • Developed lead closing algorithms
  • Tied financial motivation to results
  • Replaced ineffective team members
  • Introduced call evaluation checklists
RESULT:

25% of total factory sales from Facebook in one month, Exceeded the target by 112%

IT Company for Website and Mobile App Development
TASK:

Build a sales department to attract specific lead generation level via Facebook.

04
ACTIONS:
  • Segmented salespeople by lead channels
  • Created cold lead attraction algorithms
  • Implemented daily sales funnel reporting
  • Set effectiveness metrics
  • Targeted lead generation through contextual ads
  • Introduced bonuses for new client attraction
RESULT:

Stable monthly acquisition of high-category new clients. $120,000 total client turnover in first 2 quarters, $90,000 maximum client check.

RESULTS FROM THOSE WHO HAVE COMPLETED TRAINING

Watch short video testimonials from company leaders we have worked with.

image
Mykhailo Vlasov
Commercial director of "Vityaz" plant
image
Vlad Ivchenko
Commercial director of Internet marketing agency Interactive Mind
image
Ivan Rusanov
Co-founder of the network of children's development centers "Prank Shaliste Karusel"
image
Vitaly Bachako
Entrepreneur, commercial photographer

READY-MADE PROGRAMS FOR ADDITIONAL SALES

10 mistakes in upsell/cross-sell and how to avoid them
Sales Control Points and Manager Reporting
Communication templates for various client types
Script adaptation for your company's needs
Real cases of implementation in Ukraine
Tools for raising average check in e-commerce

Final program is tailored to your product and client—request a review for a personalized additional sales plan.

FAQ
What are the main differences between upsell and cross-sell?

Upsell means offering a pricier or better version of the chosen product, cross-sell is recommending related items to expand the purchase.

Will clients feel pressured by this approach?

The techniques focus on real value: only suggesting what truly adds to the client’s selection.

How to select items for cross-sell?

Recommend practical, complementary items that enhance the main product and simplify the client’s life.

Where should I start implementing upsell/cross-sell strategies?

Begin with an audit of your product range and mapping all client touchpoints in your sales funnel.

How soon will results appear after implementation?

Initial average check growth is seen within 2-4 weeks post-training.

Should strategies be tailored for B2B or B2C?

We tailor programs for any market—success in both B2B and B2C.

Can the training be delivered online?

Yes, we offer full-featured online trainings with support and hands-on practice.

What if my CRM is limited?

We provide scripts and tools that can be implemented even without advanced automation.

Materials and practical advice on sales growth in our blog: